Hi! I'm Suneeta Mithani
And I truly believe everyone's dreams can come true...
Whether it's achieving financial independence, making a meaningful impact on your community, or revolutionizing an industry, your business is the dream vehicle to achieving that, which you've worked so hard to bring to life.
Having struggled myself for over a decade, to be able to balance the need for being there for my family and my special needs brother... and meeting the non-negotiable deadlines of the corporate world...
I understand the need for freedom.
Everyone's definition and perspective of what that is for them is different...
But in the end, every entrepreneur wants freedom... freedom of choice, of money, of time, of location, of how they make an impact in the world.
From being a Chartered Accountant, helping various Multi-National Companies with their bottom line profitability goals....
...to finding my path to Copywriting and the world of Marketing because of my passion for writing...
...to realizing my unique gifts of combining my analytical skillset with the creative ones....
It's been a journey with alot of exploration, dedication, resource and time investment.
Training from the best in the industry, I believe I can help your business with:
Marketing copy that speaks to their heart's desires and shows them how your offer is the solution they could benefit from.
Analyzing copy performance based on data and results.
Adjusting the strategy or copy as needed, to ensure that we get the best results.
Let's connect and have a no pressure meaningful discussion around your vision, your goals, your targets and see if we can align to work together to use my skillset towards your business goals.
And hey even if we don't end up working together, there are never enough internet friends to have :)
Some core beliefs I live by:
The world can do with more kindness, patience and humanity.
We are all unique and special in our own ways.
Clear communication can avoid half the problems.
Honesty and integrity will always lead to goodness for all.
Energy and vibes never lie. Your gut feeling is your best friend.
Everything is figureoutable! (thanks Marie Forleo) as long as you are dedicated.
----2005 to 2007----
Joined CAT (Certified Accounting Technician UK) and ACCA (Association of Certified Chartered Accountant UK) program.
WORLD TOP POSITION in entire CAT worldwide and Country Top in Planning and Analysis exam in December 2005 session.
Throughout my student journey, I was an active member of the ACCA community, representing ACCA students at various platforms and hosted many events with the organization. Always had a love for public speaking!
The Journey So Far.....
----2007 to 2021----
Worked in various Multi-National Companies as Finance professional and climbing the corporate ladder.
My work included from analyzing Marketing spends, creating profit and loss accounts, managing budgets and forecasts, to eventually working with divisional directors and sales teams to help achieve and manage profitability.
I thought I would one day become CEO of an MNC!
Haha! that's the laugh of current writer self.
Procter & Gamble
Philip Morris Int.
L'oreal
Amazon UAE
Intigral UAE
SAS Inc USA
----2022 to Present----
I discovered the world of Copywriting while on a career break in 2021...
And my writing passion took over... i always wanted to be a fiction writer and storytelling was my secret indulgence after the day spent looking at excel sheets.
I got fascinated with how copywriting was a perfect mix of art and science of using words to influence.. to connect at a deeper level and be a vehicle of service.
I decided to go all in and immersed myself totally in learning the ropes of this skill.
I soon discovered AWAI- American Writers and Artists Institute- the World’s Leading Provider of Copywriting Training Programs based out of US and went on a professional journey to ensure my skills were high quality.
In addition to various AWAI courses, I also joined the courses and memberships of leading copywriters of the world, topmost being Guillermo Rubio mentorship certifcation for Email Copywriting and Marketing, Genesis membership and courses by Stefan Georgi (6 months), and various courses and Spark Membership of Alex Cattoni.
In order to improve my analysis and understanding of various platforms, I then pursued certifications by Google and HubSpot.
Learning is a continuous process. And I intend to keep investing in it to be able to support better.
What to expect when working with me
Clear and concise communication
around work deliverables, expectations, process and timelinesTimely delivery of high-quality work
with a commitment to meeting deadlines with best work possible.Flexibility and adaptability
Open to feedback and collaborative adjustments to ensure satisfaction.A professional and collaborative approach
working closely to ensure your vision is brought to life through compelling and persuasive copy.
It is not just about the destination... or just the journey...
It is about the company along the way....
And it is important that we work with people who brings joy and ease to our busy schedules.
While working with me, you can expect:
But hey I'm not just a copywriter typing away in the corner of my room!
Some fun facts about me
I love travelling and experiencing various cultures
Been to 8 countries so far. Looking forward to many more experiences.I'm a big Harry Potter and Disney World fan
Florida is my favorite vacation destination- Disney + HP World rocks.Love all things stickers and planners
I think I need a bigger house just to store my stickers, washi tapes and stationery.Served in Girl Guides Association for 15+ years
and worked on various community projects from donation collection, garbage recycling to taking English classes for underprivileged children and many more voluntary projects.
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